Why Print

The Simple Answer:


(Detailed Explanation Below P.R.I.N.T.)

Personal and Portable

  • No compatible issues or low batteries
  • Magazine pass along rates are as high as 2-3 people per issue
  • Potential customers have direct contact with your printed piece

Return on Investment

  • A study conducted by the Direct Marketing Association and Wharton Economic Forecasting Associates showed that U.S. advertisers spend $187 per person in direct mail advertising to earn $2095 worth of goods per person (a 13 to 1 ROI)


  • According to the USPS, 85% of all mail is either read or visually scanned
  • Print has long been one of the most important forms of marketing (longer than radio, TV, telemarketing, and the Internet)
  • Print has been found to support other forms of marketing.
  • A recent study showed that consumers receiving a printed catalog are twice as likely to visit that company’s website

Not Intrusive

  • In a study of newspaper readers, 78% use shopping inserts to plan shopping trips
  • A print ad cannot give your computer a virus
  • Print can be read at a convenient time for consumers.
  • Print ads can be folded or cut for consumer convenience.


  • According to an American Business Media Study for Business to Business Interactions, magazines were the most trusted form of information.

3-P Guarantee Program

This program ensures that your product will be done with the utmost care and quality. A quality marketing piece makes a quality impression for your company.


  • We guarantee that our pricing will be at least 10% below the national average. (based on the 2011-2012 National Quick Print Industry Pricing Study.)


  • Paragon Printing and Graphic’s “house” papers are always PREMIUM grade.
  • Our full color digital printing is always accurate because of sophisticated daily calibration methods.


  • Free analysis of your current print requirements.
  • Guaranteed on-time delivery of your product!


~If we fail to meet any of these “P” points we will provide you with either 500 free business cards or postcards!~